(The first picture is on the top left hand side and works along to the right and then down a row and starts from the left again and so on)
1. This first picture shows a man standing in an ally, the costume and lighting are main attraction in this particular part of the music video. The Background lighting is bright but is not taking focus away from the fullness of the clothes, the location isn't anything special here either because the makers are only wanting to establish and using an ally way at the start and then moving onto the later locations make the other location look better and there for progressing the video visually to the viewer. It is a long shot at the moment but zooms into a close-up which connects the viewer with the singer.
2. This next picture is the first real sight of the club that the viewer gets, it is darker than the ally way but the light shining through gives the impression of a club, the costumes are pretty standard to what you would expect people to where to a club. It is almost getting the viewer ready and setting a faster tempo for the song.
3. This is the introduction of the female singer to the music video, this shows the style of clothing that could be worn in clubs and parties, the lighting is focused to the centre where the singer is and her clothing reflects some of the light so that she catches the viewers eye. The location is in a club with people either side of a centre path which the woman walks down, here some simple camera shots are used such as mid shots and they leave most of the work to the editing which gives it a weird old film effect with the colour still there which makes it looks techy.
4. This shot is of a large group of people danceing with different people taking turns to show off, this brings attention to them and the video to keep people interested. The camera angles here range from mid shot to close-up to long shot, again the wow factor is left to the editing whichkeeps some of the old film effect but also just ups the brightness and lowers the contrast. The costumes are a mixture of bright and dark which makes the space behind them look much bigger than it actually is, they location is still in a club with bright flashing lights and lazers etc.
5. This shot is a low angle shot of some of the main singers and preformers with their hands in the air, this makes the viewer think of a rave and connects with them more with it and makes them feel like they are doing kore than just watching it. The costumes are the same as before which shows consistancy in the piece, the editing is pretty simple so as not to take away from the music and visual experence of the video.
6. This is a general extreme long shot over the club, this is ment to show the viewer how amazing the party is and what a great time they are having. You can't really what is being worn in this shot but the lighting is bright and casts a sort of shadow over the crowd, this also shows the view how huge the club actually is, as you can see in the picture there is also smoke pouring down from the which adds more to the mood.
7. This is taken from outside the club, this is a sort of shot that could be used to cut back to someone singing in a studio but instead they decided to put a bit of story in. This is where the man in this shot holds some sort of tablet infront of a drawing on the wall and then it is editied to life and does a little move, this happens throughout the video and shows all the "Black Eyed Peas" as cartoons. The lighting is quite bright but it is natural sunlight instead of club lights which is quite a contrast. The costumes are the same as the ally way guy for the guy holding the tablet and all the animated figures are wearing their own little costume. Lots of long shots and mid shots are used in this. I think i might use moments like this in my piece to take it back to the singer in a studio or even outside.
8. This shot is back to the club, bright lights and a jumping crowd give an impression of a climax coming soon and as the camera shows long and extreme long shots of the crowd and a few blured dancers it really gives a feel of excitement and passion. You an't really see what the people are wearing in this but its just what they were wearing before, the editing lowers the contrast a wee bit but this is made up for by the huge lights. I think that i could mabey use this sort of shot in my piece to bring in some of that feeling.
9. This last shot is almost the same as the first, this is ment to represent the viewer backing away from the party and they video in general. The costume here is the same as the beginning and still has the same effect that it does in the beginning. The editing and camera shots are again same as the start but the lighting is different, it is more like a sunset than a sunrise sort of light which shows that its been a whole day and represents you getting lost in the music. I could mabey use this idea in my piece to show sides of something or a lap of time.
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